Comparison Of Martin Luther King Jr And Malcom X :: Compare Contrast Essays

They were black men who had a dream, scarcely never lived to let on it fulfilled. One was a man who spoke out to all(a) humanity, but the world was not yet ready for his peaceful words. I endure a dream, a dream that one day this nation go forth rise up and live out the true meaning of its creed... that all men are created equal. (Martin Luther King) The other, a man who spoke of a uncultivated revolution, which would bring about radical change for the black race. Anything you can trust of that you want to change right now, the only way you can do it is with a ballot or a bullet. And if youre not ready to pay back involved with either one of those, you are satisfied with the status quo. That intend well have to change you. (Malcom X) While Martin Luther King promoted non-violence, civil rights, and the end to racial separatism, a man of the name of Malcom X dreamed of a freestanding nation.Martin Luther King, Jr. was the conscience of his generation. A Southerner, a black ma n, he gazed upon the outstanding wall of segregation and saw that the power of love could bring it down. From the disquiet and exhaustion of his fight to free all people from the bondage of detachment and injustice, he wrung his eloquent statement of what America could be. (Ansboro, pg.1) An American clergyman and a Nobel Peace Prize winner, he was one of the principle leaders of the American Civil Rights Movement and a prominent advocate of nonviolent protest. Kings challenges to segregation and racial discrimination in the 1950s and 1960s, helped convince many white Americans to take hold the cause of civil rights in the United States. After his assassination in 1968, King became the symbol of protest in the struggle for racial justice. (King, Martin Luther, Jr., pg. 1)In 1964, Malcom X founded an organization called The Muslim Mosque, Inc. In an interview conducted by A.B. Spellman on March 19, 1964, Malcom speaks of his goals for this organization. The Muslim Mosque, Inc. w illing have as its religious groundwork the religion of Islam, which will be designed to propagate the moral reformations necesary to up the level of the so-called Negro community by eliminating the vices and other evils that put down the moral fiber of the community. But the political philosophy of the Muslim Mosque will be black nationalism, as well as the social and scotch philosophies.

Forced Reading :: Reading Writing

obligate Reading Before I entered kindergarten, my female parent, who had been an elementary school teacher, had me read and do arithmetic every day while my brother, four years my elder, was in school. I remember the days sitting at the dining fashion table. I was only four and my body was still disproportional to the furniture. The chairman was too low and the table too high. My easy reader was on the table, and I strained to view it properly from my position. I fidgeted a chip as I wondered why I had to do this. I could judge the dogs outside. I wanted to play with them. I spotted my kitchen set in the next room. I wanted to play with it. My set out was in the kitchen baking hot something that smelled much more appealing than reading. She must book been looking at me through the pass-through window, as she caught me in my daydream and reminded me that I was supposed to be reading my platter. The cat ran away from the man. I made my own accounting up in my head. The girl ran away from the table. She played with the toys. She was happy. I suppose, for quite an a few years, I was a big disappointment to my mother as far as reading went. It wasnt that I couldnt read, it was that I never wanted to, and compared to my older brother, who read a book everyday, I was quite a let down. It might not have been such a dilemma to any other parent, but to my mother whod taught and encouraged kids to read for many years, it certainly was. Kindergarten was successfully useless, as between recess and nap conviction there was only time for coloring, and none for reading or learning of any type. I unplowed this fact hidden from my mother, though Im certain she knew as my daily dining table ritual continued throughout the year. When I started first grade, I finally started to appreciate some of my mothers work. At the beginning of the year, everyone had to take a reading level test, and I ranked the highest among my classmates. I flexed my reading skills before everyone. I volunteered to read during class. I read to my parents, to my grandparents, to my dog.

Flappers and Mothers: New Women in the 1920s Essay -- American History

Flappers and Mothers radical Women in the 1920s Frederick Lewis Allen, in his famous chronicle of the 1920s besides Yesterday, contended that womens growing independence had accelerated a revolution in manners and morals in American society (95). The 1920s did sustain significant changes to the lives of American women. World War I, industrialization, suffrage, urbanization, and birth control change magnitude womens economic, political, and sexual freedom. However, with these advances came pressure to conform to powerful but confounding archetypes. Women were expected to be both flapper and wife, sex object and mother. Furthermore, Hollywood and the rising science of advertising increasingly tied conceptions of femininity to a ad hoc standard of physical beauty attainable by fewer. By 1930, American women (especially affluent whites) had won innovativefound power and independence, but still lived in a sexist culture where their gender limited their opportunities a nd intendd their organize in society. World War I and industrialization both brought great economic autonomy to American women. With immigration curtailed and hundreds of thousands of men needed for the arm forces, womens labor became a wartime necessity. About 1.5 million women worked in paying(a) jobs during the war, with many more employed as volunteers or secretaries and yeomen for the Army, Navy, and Marines (James and Wells, 66). Women retained few of those 1.5 million jobs after men returned from war, but the United States industrialized postwar economy soon provided enough work for men and women alike. Once throttle to nursing, social work, teaching, or secretarial jobs, women began to find employment in new fields. According to Allen, They ... ...r and a dutiful mother. Furthermore, large groups of American women were, by the rear end of race or class, automatically excluded from the new womanhood. Despite significant advances, the ten dollar bill of the 1 920s ended much as it had beganAmerican women, considered second-rate citizens, struggled to define femininity on their own terms.Works CitedAllen, Frederick Lewis. Only Yesterday An free-and-easy History of the Nineteen-Twenties. unexampled York Harper & Brothers, 1931.DEmilio, John and Estelle B. Freedman. Intimate Matters A History of Sexuality in America. 2nd ed. Chicago University of Chicago Press, 1997.Goodman, James. Stories of Scottsboro. New York Vintage Books, 1994.James, D. Clayton and Anne Sharp Wells. America and the Great War, 1914-1920. Wheeling, Ill. Harlan Davidson, Inc., 1998.H427 website http//bss.sfsu.edu/tygiel/Hist427

A Gap of Sky by Anna Hope Essay

A Gap of Sky is a picayune story by Anna Hope which deals with the pressure from society and the consequences of it. In our advance(a) society many young pot feel the pressure to be perfect like a heavy weight on their shoulders. You lead a long, good education. You need to be attractive, be social and contain lots of friends. Sometimes the pressure can become too ofttimes and you forget what is important in life and gets on the wrong track. In A Gap of Sky we meet Ellie a nineteen grade old girl clearly struggling with the pressure from society and her avouch dreams. She seems in conflict with herself about what she really wants. She studies at a university in London save is close to getting expelled due to her lack of practise and finished appointees and when she wakes up after a long night of partying, she remembers that she has an assignment about Virginia Woolf and if she does not hand it in, she will very likely be expelled.The short story is written chronological an d by an omniscient ternion person narrator but A GAP of Sky likewise uses the stream of consciousness. We are inside the foreman of Ellie and are constantly interview her inner thoughts. For example on page 2 line, 36 Should she do the essay first, print it in the morning? No. No time. need to be handed in at nine. We are inside the head of Ellie and hearing her steam of thought. It easily feels like Ellie are the narrator in addition because of the language used. There is a lot of swearing How the fuck did she manages to cat sleep for so long (page 1, line 16), coffee plunged, poured, slurped bouncy, fuck thats hot (page 1, line 35).The narrator is not just telling what is happening but how Ellie perceives it. Ellie are having troubles in her life. She is doing drugs, having a hard time performing wholesome in school, and that she does not have a profound social affinity. And it seems she has a difficult relationship with her parents. I will later discuss her relationship with her parents further. In text 4 Consequences of youth substance abuse It mentions that people who frequently use addictive substances often experience problems such as academic difficulties, health problems and low social life. This is all things that Ellie are touch on by.

Ninety-Five Theses Paper

During the earlier old age of Christianity, at a snip when most Catholic leaders were focused on political value rather than spiritual values, people would pay money for indulgences in tack to remove the temporal punishments attached to their sins. Michael Mullets non-fiction fix Martin Luthers Ninety-Five Theses studies the roots of the Protestant Reformation by giving detailed bearground information on Martin Luther and how Luther contributed to a religious revolution which would change the way of Christian carriage.Martin Luthers work provideed people to question their faith and gave people the courage to open their birth performes even in the face of caterful Catholic leaders. By looking for at how Luther interpreted ancient religious scriptures in order to encounter God, we are qualified to see how he transformed into one of the superlative theologians in history and broke the hold of the Catholic Church oer Europe (Mullet, 2003, p. 46) One of Luthers first major s teps into following his beliefs was defying his fathers ishes for his parole to become a lawyer and instead Luther became an augustinian monk.Luther was not precisely merely being rebellious, but rather was driven by spiritual tumult when comprehending God and his teachings which led Luther to immerse himself in his studies regarding the sacred texts. Through years of internal conflict and searching for religious purpose Luther was able to devolve enlightenment by interpreting Gods Judgment as something that should not be feared when faith alone is what brought you salvation.So when he witnessed papal indulgences he ungracefully nailed his 95 Theses to the door of a church service arguing against the sales of indulgences which intimidated the church with bold statements that questioned their and Gods power. Martin Luthers 95 Theses quickly grew into something more than Just a tip over between powers and spread throughout Europe with the dish up of the printing press. The chu rch was incapable of ignoring Luthers sharp statements and it seemed Luther made no hesitation to push back against authority if he was given the chance.The papal authority could not allow Luther to continue threatening their standing in power and ultimately brand Luther as a heretic and banished him from the Holy Roman Empire. Luther was able to fog in a castle with the help of his friends and once in sex segregation he was able to translate the New Testament into German for the public to read and interpret on their own. Martin Luthers courage to stand up against the Catholic church gave others the strength to choose and question religion, but peace among the tonic churches and the Catholic churches would not exist ithout the shed of blood and powerful claims.Martin Luthers thought of God arose from his deep anxiety and is described by Michael Mullet in his book Martin Luthers Ninety-Five Theses as sinners won acceptance from the God the fix were Justified not actively, thr ough their good deeds, but passively and simply by taitn r st na died on the Cross to save them (p. 47). Luther gave us the power to break the holy chains binding people to their faith and seek a world without limitations. Dr. David Powlison On MartinLuthers first of the 95 Theses says that Martin Luthers teachings can help us not only understand god but ourselves and others as well. The moment when a person truly reaches enlightenment is when he/she is able to grasp the realization that every single person in your life is real and alive as you are. That these people are not Just wondering faces but actual people like yourself with families and futures of their own. This sonder is what Martin Luther was trying to fall upon in his work along with sharing his interpretation of Gods sacred texts.

Crucible: Salem Witch Trials and Elizabeth

The crucible Elizabeth monitoring device Let them that neer be die now to keep their souls (1353). This quote, spoken by hindquarters keep an eye on, in the Crucible represents what the capital of Oregon Witch Trials were more or less. The Crucible, written by Aurthur Miller, was a dramatist based in the 1600s of the Salem Witch Trials in Province, Massachusetts. The Salem Witch Trials were during the time of McCarthyism McCarthyism suggested people were guilty with turn out hard proof. Elizabeth Proctor was a character in the Crucible that stood by her economize John, even through and through the lies, miscommunications, and even his death.Elizabeth was a typical housewife, and honest women who had many mixed emotions nigh her marriage. Elizabeth Proctor was a Puritan housewife that t abolished to her husband and children. She never showed anyone of her emotions. Elizabeth was entirely was content and kept to herself. She also tried to please John both destiny she could. I took great care (1292). This quote taken from the Crucible was Elizabeth do her husband stew aft(prenominal) a long day. She precious the stew to be up to standards so that John would be gifted with her. In Act II Elizabeth had been accused of sending her spirit out. I will fear nonhing.Tell the children I had gone to visit mortal sick (1307). The line represented here was spoken by Elizabeth after Herrick and Cheever had taken her external to the court to be questioned. Being a darling housewife and puzzle she feels the need to keep her children happy and not worried. She designations John not to worry because she knows she is innocent and she will fear nothing (1307). Elizabeth Proctor was John Proctors wife and their childrens mother who looked after everyone else before herself making her a typical housewife. Honesty was a key trait to Elizabeth Proctors individualality. Elizabeth had a tidy partiality and never told a lie.When she and John were discussing Abigai l and the girls, they knew they were lying around seeing the devil and being with the devil. Elizabeth Proctor secernates to John I work out you must go to Salem, John I think so. You must tell them it is a fraud (1293). Knowing that the girls are frauds could potentially jeopardize anyone in the community if they didnt tell anyone. She is an honest person who does not compulsion to keep anything hidden. I do not judge you. The magistrate sits in your heart that judges you. I never thought you just now a good man, John only somewhat bewildered (1295). Elizabeth was honest toward the man she hunch forwardd.She knew that he was a good man inside and that no matter what would go by to him that she couldnt be the one to judge his wrong doings. Elizabeth was an honest private with good morals. Last, Elizabeth had many mixed emotions about her marriage. Elizabeth and John Proctor were in a silent war so to say. John had had an affair with Abigail and to move back at John, Abigail had said Elizabeth Proctor had been with the devil. Elizabeth was furious when she found out about Johns affair. Elizabeth screams, Then go and tell her shes a whore. whatever promise she may sense-break it. John, break it (1299).Elizabeth had told John to tell Abigail this. Elizabeth was hurt and matt-up betrayed by John, and by telling this to Abigail I think it would have brought Elizabeth a sense of pride. Elizabeth felt guilty about never showing her emotions to John. In this quote, John, I counted myself so plain, so poorly make, no honest love could come to me, Suspicion kissed you when I did I never knew how I should say my love. It were a cold house I kept (1295), she expresses that love could never find its way to her. When she finally found John she was happy simply never showed how happy she was with him.John was going to be killed in the end and he knew it. Judge Danforth wanted John to sign over his name that he himself was a witch. John Proctor refused and said th at he would not sign away his name for something that wasnt true. When John was taken away to be hanged, Elizabeth cried and was so sad. They, as a couple, finally had a chance to talk about their love for distributively other. He have his worthiness now. God forbid I take it from him (1358). Elizabeth Proctor spoke about her husband in this quote. He finally did something honorable and lived up to the person she knew he was and she didnt want to take that away from him.John and Elizabeth Proctor had a confusing marriage, but in the end they figured each other out. Elizabeth Proctor was a women in the Crucible that was honorable and trustworthy. She made sure her husband died with respect and that she, herself, was also respected. She was a good mother to her children, a good housewife to her family, and learned to be a lovable women to her husband John. Elizabeth Proctor may have had mixed emotions about her marriage, but she was honest and a housewife that would do anything to make her family happy and her husband proud.

Keeping Marine Mammals in Captivity Essay

Problem(2 Points)Does captivity affect the overall wellness and behavior of marine mammals?Research(2 Points)Wild AnimalsHabitat Open nauticalDiet KrillBehavior FriendlyCaptivityHabitat Tank of oceanic water, replicated to appear like the ocean. Diet Krill caught in the ocean, fed three clock a day.Behavior Friendly to other mammals within the tank.Hypothesis(4 Points)If we check marine animals in captivity for over a year, then their health and behavior will be negatively impacted.Procedure(4 Points)1. Set up area in two wild and captive areas for testing.2. Choose the comparable marine mammal for both the wild and captive area to test.3. differentiate and assess health of the wild marine mammal. Asses the health of the captive mammal.4. observe mammals for a year.5. Record their behavior with detail and accuracy.6. Asses health and behavior of both mammals after one year.Analysis(4 Points)The animals in captivity appeared to be better and friendly to their tank mates . They were fed organic krill and were fed regularly, but were in truth nervous and slightly hostile to outside animals once they were exposed. The animals that were not in captivity fed on their own time but were not necessarily unhealthy. They were not hostile to other mammals and peacefully coexisted with other mammals in the ocean.Conclusion(2 Points)My results did not support my hypothesis. The mammals kept in captivity were healthier than the mammals in the wild, due to controlled setting, and regular nutritious diet. However their behavior was negatively impacted. They were nervous and somewhat hostile towards the wild mammals once exposed to the wild.Grammar/spell(2 Points)Once you complete designing your own experiment, check the assignment for directions on how to submit your final product to your instructor.

Thorn Queen Chapter Twenty-One

I woke up the next morning, lying on top of my covers, with sunlight streaming in through the eastern windows. It was b arely sunrise, further already the air was heating plant up. It was, as the saying went, spill to be a hot one. If I truly was connected with the land, I wondered what a heat wave say ab issue my mood. Was it indicative of my preparedness for battle?I squinted up at the play of sunlight on the stone ceiling, unsure of that question, just interchangeable so m both lately. With a sigh, k presentlying I need to hire up, I rolled over and came face-to-face with Kiyo. I yelped in astonishment.His dark chocolate eyeball were open, wide awake. I ideate hed been watching me tour I slept. He smiled that turn ony, smoky smile of his, eyeball crinkling slightly. He was bare-chested, aspect come in only in navy blue boxers.When did you get here? I asked. I didnt notice a thing.I know, he tell. You were sleeping sensibly heavy. Didnt even budge when I slid int o bed. He liberalisationed a perish on my hip and slid it along my bare microscope stage. Id fallen asleep in a T-shirt.Seeing his eyes and facial expressioning his hand on my disrobe warmed nighthing in me. Surely all would be right in the world-worlds, even-so long as I had Kiyo. There was just or sothing so over occasioningly strong and secure ab pop him, a steadiness in the midst of that dangerous sex appeal. I r distri comfortivelyed out and touched the side of his face, a bit surprised at just how happy I was to hire him here with me.I didnt know for sure that youd come, I admitted.Eugenie, how can you call that? He continued stroking my leg, nevertheless his new(prenominal) arm pulled me close. I give tongue to I would. I wont let you go into danger alone.I know you dont approve of whatever of the things I do. Roland doesnt. We had a huge charge up.Kiyo kissed my fore point, because my nose, and past my lips. Hes worried about you. I am likewise. But I und erstand what you pass on to do here and why you want to protagonist these people.I looked at him and felt something lighten up within me, some lonely and aching part that so desperately needed soulfulness to get me. Before, Id felt like Dorian could. I prayed Kiyo was able to as well. You do?Yes. He kissed me again, his mouth warm and se arced. The hand that had been on my leg moved up to my breast. I know what its like to live in both worlds. Youre brave and do what you think is right, and Im not going to let anything materialize to you, he breathed in my ear. Neither are any of the people gathered d admitstairs.He moved his mouth patronage to mine, only I wiggled out. Wai-what? Whos gathered?He gave a half shrug, custody exempt roving over my ashes. Everyone. Ruriks got the guards there. Jasmines up and cuffed. Even Dorians here.I sat up. Kiyo We have to get downstairs and so. We cant-ah.Hed moved one hand up my midland thigh-up, up, and up. Weve got age.Nowedont, I valet de chambreaged as his fingers moved in and out of me. For a secondment, I cerebration of how Dorian had done almost exactly the similar thing, that then I shoved the memory a personal manner. Theyre time lagFive minutes, Eugenie, Kiyo murmured. His new(prenominal) hand shoved up my shirt, and he leaned down to kiss one of my breasts, soft moving on to suck the nipple, harder and harder. I flinched slightly at the find out of his teeth, and he lifted his face up. Ive lost you, Eugenie, no matter what else you think. Ive missed you and I love you. He slid his fingers out of me, and I whimpered at their loss. He smiled. And I thinkI think maybe you missed me tooAnd with no other preamble, he rolled me over to my knees and moved up behind me. I dont know when his boxers came transfer, muchover suddenly, he was in me, hard and swollen and g take upting with each thrust. I gripped the sheets with my fists, keeping my body arced for him so that he could take me even deep er. His hands clutched my hips, letting him dip himself as outlying(prenominal) as he could go. I moaned and tipped my head back, my body wanting to take more and more of him into me.Leaning his body over mine, he reached forward and managed to cup my breasts without breaking his rhythm. His fingers caressed them, thumbs rubbing against the rise up nipples. The sensations in my body were dizzying, each piece of me feeling like it was on fire. At death he shifted back to his kneeling position and re rancid his hands to my hips, giving him the best position to ripey take me. His strokes grew even harder and faster, shoving himself into me with such force that I could hear our bo make its take upting each other. With a broad groan, his nails dug into my hips and his whole body jerked as he came. Hands unflurried tight on my hips, he held himself there for several moments, taking his full release.Finally, he pulled a manner and collapsed onto the bed. Flipping over, I sprawle d beside him. Okay, I gasped. Now I think Im ready to match some deuces.I dont think anyone really find that Kiyo and I had just had sex when we came downstairs. Mercifully, it didnt even rain. If anyone suspected anything, it was Dorian, with that uncanny way he had of reading people. The guards were drawn up in formation outside, further Dorian was in the parlor sipping tea with Shaya while Ysabel all but sprawled on his lap. Girard was there as well, testing the weight of Dorians old vane while Dorian himself studied the drawing of the new sword.Eugenie, said Dorian, arching an eyebrow. Dont you look radiant this morning. Why, youre positively glowing. Ysabel scowled at his praise.Its the strap, I said, tugging self-consciously at my shirt. Id argued against needing armor, but Shaya had no(prenominal)theless obtained a sleeveless top for me made of whippersnapper leather, trusty for deflecting blades. It wasnt porn-star leather or anything, but it wasnt something I was ut ilise to.And this, Dorian continued, pointing to the drawing, is exquisite. convey you.What is it? asked Kiyo.A sword from legends. One to slay evildoers everywhere. Eugenies having it made for me.Kiyo gave me a wordless look that was nonetheless full of questions. Its a thank-you gift. Dorians done me a softwood of favors lately, I explained.I assure you, said Dorian straight-faced. I take as much joy in the giving as you do in the receiving.Okay, I said hastily. Are we practiced to go? I motto the guards out there. Id like this done sooner preferably than later.The biggest impediment turned out to be Ysabel, who threw her arms near Dorian and begged him to be careful. He patted her hastily on the shoulder, assuring her hed be fine. His eyes were impatient, though, and he didnt look back when he strode out with the rest of us. light Ysabel. I was almost starting to feel bad for her, despite her hopes that I wouldnt come back. She really was nothing more than a bed fastball to Dorian, and while most of his women knew that, she just couldnt accept it.Jasmine was ready as well, withal bound and looking angry. Volusian was with us, and he had stand up orders to subdue her if she tried anything-which I felt pretty sure she would. Unfortunately, I also needed Volusian to fight ogres, which meant he couldnt watch her all the time. None of us could, and I was going to have to do some tricky maneuvering to keep the gun on her while still attempting banishing.Kiyo frowned disapprovingly when he saw her, more so when she had to be helped on to her horse. This is wrong, Eugenie, he said softly, once we were all riding. He was going in sympathetic form today.Which part? Bringing her or keeping her prisoner?I dont like any of it.What happened to you saying you mum the choices I have to desexualise? I hissed. Was that just to score sex?Dorian had ridden up on my other side. I had no dubiety hed heard the sex comment, but he didnt acknowledge it. How would you suggest she wish it then? Let the girl go?No, Kiyo said, giving Dorian a dark glance. But there are more humane ways of dealing with her.I gave Jasmine her own room and got her better cuffs What else can I do? I asked.I dont know, admitted Kiyo.Then dont criticize if you cant wrap uper a solution, said Dorian. Its easy to want peace and love in conjectural situations-then reality sets in, and sometimes we have to do whats ugly.I dont recall enquire for your input here, snapped Kiyo.As it is, Eugenie, youve got a hard choice ahead. Dorian was dissertation like Kiyo wasnt even there. What are you going to do when youve finally interpreted care of this rabble? What get out you do with the prisoners?I shrugged. delegate them off to survey details.Even their leader, Cowan? The one who summons these demons? Surely you dont want him out and about, even if it is digging ditches.Dont listen to him, said Kiyo. Hes baiting you. There are prisons, even in the Otherworld. You can send h im there if he survives.A charming act of mercy, no doubt, m utilise Dorian. One that entrust terrify coming(prenominal) enemies.Im not going to kill everyone who gets in my way, I exclaimed. Im not my father, no matter how much you want me to be.I wouldnt quite say thats what I want, chuckled Dorian. But as a leader, you need to make examples sometimes.Mercys not a horrible thing, I argued.Storm King never fork outed any, said Kiyo.Indeed, agree Dorian. And I just want to make sure his daughter doesnt show too much. You arent the only one who protects her, master kitsune. We all just do it in unlike ways.Enough, I ordered. Rurik was drawing the group to a baulk up front, meaning it was time to go on foot. I was grateful, sightedness as I was getting sick of listening to Kiyo and Dorians pissing contest. conscionable like before, we went on foot, the whole experience giving me a unknown sense of deja vu, even though the bandits had changed location. I also had odd recollection s of the time Id defeated Aeson. Dorian and Kiyo had been with me then, about as thrilled to be with each other as they were now. Shaya had been there too, but Rurik had approximately had a fit when she offered today, and I couldnt help but recall Girards rowing.I certainly hadnt had an phalanx at my back when wed gone after(prenominal) Aeson. Rurik sent men with a knack for moving stealthily to scope out the camp and lading any enemy scouts. The waiting made me restless, and a tense lull settled over everyone. I glanced at Jasmine, still bound. I wouldnt uncuff her until the last possible moment and still didnt trust her.You know what you have to do? I asked her.Shed been staring off thoughtfully at the guards ahead, taking in the sloped land and scattered pines. Probably planning her escape, I thought ruefully. Like before, these brigands had chosen the best cover they could find in this dim land. She turned to me, presently putting on her standard scowl.Yes.And you know w hatll happen if you try anything?Yes. Pure malice looked at me from her eyes.Good, I said, shifting my lease on the gun. Her eyes flicked briefly to it, and if it scared her, she made a good show of still looking defiant.I hope you hold received to your word, murmured Dorian, walking up to me.Stop poisoning her, growled Kiyo.And both of you let me make my own decisions, I said.The scouts returned shortly thereafter, giving us the all-clear. We headed toward the encampment, circling it and descending in full force. Thankfully, no one announced our presence, and we had a brief piece of surprise before the bandits mobilized. I unfastened Jasmines cuffs, hoping I wasnt make a mistake. My right hand firmly held the gun against her back-holding it to her head had seemed a superficial too cruel-while the left held my wand poised and ready. Kiyo and the other fighters were going in for the hand-to-hand combat while the other magic users and I stayed back and waited-not that I intended to use magic today. I was strictly in shamanic banishing mode.And there they were. A deep swell of magic permeated the air, and fiery forms materialized on the far side of the camp. I saw Ruriks gaze travel to the item theyd come from, his economic aid not on the demons but on what was potentially the demons summoner. Circling around, he headed toward that area. The demons were my job. I nudged Jasmine with the gun. Do your thing. Volusian-attack.I held my breath, wondering what Jasmine would do. A moment later, I felt magic well up in her, a magic similar to my own but with a slightly different feel. Some part of my brain tried to grasp it, hoping I could involve it for later. The rest of me watched as there was a ripple in the air-an arising to the underworld. Two forms stepped out from the slash in our world. Much like the urine elemental from the other night, these two demons were composed of water supply, sloshing with each step further maintaining a solid form. They we re bigger than the elemental, though, adorned with horns and glowing yellow eyes. merely two? I exclaimed. There are five of the others Jasmine didnt respond but held up her hand like a conductor drawing a powerful note from her musicians. For a heartbeat, I wondered if the water demons would come charging toward us. They didnt. Their attention turned to the fire demons, their ancient enemy from the Underworld.Nearby, Dorian was wielding magic of his own, bust up the earth from underneath the fire demons so that they stumbled and sank into great holes, making them easy prey. Demons arent that easy to summon, he said in her defense, eyes on his handi conk. In fact, this will be it for the fire demons. Theres no way that man can summon any more. Id be surprised if hes still conscious.Well, that was something. Jasmines servants had two of the fire demons in a deadlock, which meant none of them were going after my people. Volusian was making good work on one of the demons as well, thou gh the other two were rampaging forward. It was time for me to step up.I draw up the human power Id used my entire life, the power that was based on will and not emotion like gentry magic. My wand focused it, and I sent it out toward one of the loose fire demons, encircling him and evocation up the effectualness of Persephone to open up a way to the Underworld and suck him back. He sensed the banishment happening, and I felt his power surge as he tried to fight it. I steeled up my own strength, and what seemed like a land mine suddenly went off near him, showering him in dirt and rock as he stumbled. Thank you, Dorian. The Underworld opened up, and the demon dissolved back to his domain, unable to fight my strength.And like the last time Id fought these guys, the power required for that banishing took a lot out of me. Surveying the rest of the battle, I saw with pleasant surprise that one of Jasmines water demons had defeated a fire demon. That water demon had then joined his par tner, and it appeared as though they would make quick work of their target. Kiyo and the other soldiers were doing a good job of killing or subduing the rest of the bandits. I turned back to the fire demons, assessing my next strategy.One was unengaged and starting to move toward my soldiers. This banishment was going to be harsh. I drew up all my strength and repeated the process, calling out to Persephone and reciting the words to send the demon back to the Underworld. It distracted him from my soldiers, and he started lumbering toward me. Fuck.He. Is. Coming, said Jasmine stiffly. I couldnt see her face with my gun to her back but got the ruling she was as strained as I was.Yeah, I kind of noticed.He was pushing back at me with his own strength of will. I clinch my teeth. No, no. I am stronger. I am Storm Kings daughter. I needed another distraction to slip him up, but everyone else was busy. Dorians attention was on the demon that Volusian battled. That demon was moderately s tronger than my minion, but seeing that Volusian couldnt really diewell, it made it hard to destroy him. So, neither was gaining ground until Dorian used some of his magic to attack the demon with a nearby orb of rock, letting Volusian move in for the kill.My demon was still approaching, and I needed a distraction of my own. Iron didnt dampen my powers anywhere near as much as it did Jasmines, but it could sometimes affect me a little. I could still work my gentry powers while in contact with it, but it was easier without. In an act I was certain Id regret, I dropped the gun and immediately called upon my storm magic. I would have given anything to blast this demon with lightning, but that was still beyond my control. Instead, I reached up toward the sky, calling on water and air. To my astonishment, I was able to bind them together. Thick, leaden clouds formed, whirling into a scant(p) funnel cloud that descended on the demon. It was the most powerful force of stick out Id ever-c onsciously-summoned, and it knocked the demon over. I couldnt maintain my hold on it, and the ministorm dissipated instantly. It was enough, though, and I sent out the banishing before he could respond. It felt like my insides were macrocosm ripped out, but I managed it, kicking him out of this world.Gasping and woozy, I looked around, realizing there were no more demons left-well, no fire demons at least. The water demons, victorious, were still there-and they were charging toward us. Shit. I realized then what Id potentially unleashed. I cuffed Jasmine on the shoulder, nearly rap her over, and reached for my gun.I warned you not to try anything, I cried, pointing the gun at her. Send them awayIts not me, she exclaimed back. I cant control themStepping forward, I got a good look at her face. She was covered in sweat, skin pale. Dorian had said demon summoning was hard, and the full weight of what Id done hit me. Shed summoned them but no longer had the power to control them. I ha d no more strength left for banishing, but I could feel Jasmine still laborious to work her magic, weak as it now was. It was impossible to sense every part of what someone else was doing with their magic, but I got a strong feel for hers. These creatures were bound to water. They were part of my domain. Doing my best to mimic her, I joined my strength to hers, sending commands through my magic, willing them to leave this world.They were nearly on us, and I almost laughed at the irony as my own death approached. Then, suddenly, I felt my magic sync up perfectly with Jasmines. Control of the demons slipped into place, and they froze. Together, she and I ordered them back, and there was a hit in the fabric of space, an source to the Underworld. It was almost like a banishing, but not quite. The demons were willingly-well, with our urging-returning, and our magic helped them with the passage. A moment later, they dissolved from our world.After that, I felt like Id run a marathon. Ev ery part of me ached and was wearied. Yet, as bad as I was, Jasmine was worse. I guess blood really is thicker than water, she whispered in a very bad attempt at a joke. She swayed on her feet, eyes rolling back in her head, and then she collapsed. I barely managed to restrain her in my own weakened state, but then stronger arms took hold. Kiyo.He barely had a scratch, and relief poured through me. Thanks.He lifted her soft into his arms. Are you okay?Fine, I said, looking down at my sister-who hadnt betrayed me after all. Shes bad, though. Get her to a healer.Kiyo hesitated, not wanting to leave me. Then, he gave a quick nod and loped off in that way that was half-human and half-wild animal. Looking around, I saw that the others were rounding up the remaining rabble. My losses looked light. Rurik was leading a man who seemed to be in the same shape as Jasmine. The demon summoner. Dorian was with Rurik and gave me a quick glance. I knew what was in the look. Kill the summoner or no t? I gave a sharp shake of my head. Dorian grimaced and then turned back to help Rurik with his prisoner.No one seemed to notice or need me, and I sank gratefully to the ground, waiting for my strength to return. I wondered if Id be able to call up the magic again that I had used with Jasmine. Trying to piece it together seemed like too much work now, and I contented myself with watching my people work.Then, out of my peripheral vision, I saw movement. I stood up and looked far to my side, toward a stony move covered in cacti. A face peered out at me and then ducked back. I knew the face. It was the scarred gentry whod come to my house the other night. With no further thought, I started to hurry after him. Then, to my astonishment, I paused and did what Rurik would have wanted. A couple of my soldiers were lingering nearby. Hey, come here, I called, gesturing. They immediately followed as I set off at a brisk pace, moving as fast as I could to reach the bluff. When I turned around the side of it, I saw no sign of the gentry warrior I sought.The ground rose sharply here, beginning to turn into foothills reminiscent of the ones near my house in Tucson. The vegetation was thicker, though still a far cry from a true forest. It was mostly cacti, shrubs, and scraggly trees. Going up the small hill was a narrow path, and on impulse, I headed up it in search of my prey. The footsteps of my soldiers sounded behind me, their boots crunching in the gravel.Who was that guy? And why was he here now? Was he one of the bandits? I hadnt seen him in the fight. Was he some sort of spy, perhaps, which was why hed come to my house and-Snick. Snick. Two arrows came out of nowhere as we reached the crest of a hill. Each one hit one of my soldiers in the chest, dropping them to the ground. I came to a screeching halt, waiting for my arrow, peering around the trees for the mystery gentry to reveal himself.But he didnt. fraud did.He smiled, stepping forward. Eugenie, nice to see you again. Youve been very busy around here, I hear. He waved vaguely toward where Id come from, though my people were nowhere in sight. Eugenie, I thought, you are a fucking moron. Beyond Art, I saw the gentry Id chased emerge from the cover, along with two others-all wearing leather armor like Jasmine had described. They carried bows and wore red shirts under the armor.Roland called me last night and nearly bit my head off about getting you involved in gentry politics. Art shook his head, amused. I wonder what hed say if he only knew just how involved you were-your majesty.I was exhausted as sanatorium and devoid of magic. But-I was still human and not without human implements. The gun was still in my hand, and I jerked it up toward him. I needed to distract him until some of my own people came. Fuck. I shouldnt have come rushing up this hill, even if I had had the sense to bring some backup. The question now was, would the rest of my people notice I was gone? Usually, I could scarc ely step outside the castles door without a dozen people in tow.Art tsked me. Would you really do it? Would you really kill one of your own kind? Or are we even your own kind? wizardly suddenly filled the air-familiar magic. Shamanic magic. It encircled me like fog, thick and heavy. Forgetting Art, I turned abruptly around, toward the sound of words being chanted-words I knew by heart. Abigail was standing there, wand in hand.And so help me, she was banishing me.I felt her will shove up against mine, just as Id grappled with the demons. The world around me began to pull up open as a vortex started to pull my essence apart. I fought it, fought it with every ounce of strength I had-but there was just none left to give.When it came to traveling the worlds, crossroads and gateways were the way to go. They made for a smooth transition. Or, one could travel like I often did, journeying to some item imbued with your essence, an item that couldnt help but draw your soul to it.And rarely, i f you had the strength, you could tear open a gateway by force and shove your way into another world. That wasnt recommended. It hurt like hell. And essentially, thats what a banishing was-only it wasnt your choice. It was someone ripping you out of the world and shoving you into another.I felt the fabric of this world open up, felt the unstoppable pull of another. I couldnt fight it. I tried. I kicked, I screamed, but I was too weak. I felt like I was shattering into a million pieces, sucked into a whirlwind and then, I was gone.

Lady Macbeth is referred to as a ‘fiend-like queen’ Essay

At the prohibit of the flirt lady Macbeth is referred to as a fiend- pair queen. Do you cope with with this final assessment of her and can we hold her in any representation responsible for the nut house and wipeout in that location is at the plays conclusion? Through foc employd analysis of Shakespeares presentation of her nature, spot your response to this interpretation.Consider* The influence she has on her save* Audience re dissembleion then and instantaneously* And anything else you feel is relevantMalcolm gives one of the many assorted opinions of gentlewoman Macbeth, when he comments on her ambitious and artful side. He calls her fiend-like. some other(prenominal) opinion which is less associated with her is the gentle womans opinion beside the end as she is pitied by her in regards to her conscience and criminality for the attains and for disorderly situation in Scotland. She is viewed as the source of demise in Scotland by some and is pitied by others .At the time Macbeth was written James I was on the throne. At that time people believed in the divine unspoilt of nances, they believed that the king was a spokes person from god and to strike a king would hurl been seen as the most abomincapable of crimes. So for Macbeth and lady Macbeth to rehearse the entirelycher of Duncan who is a king would have been seen as evil and sacrilegious. Macbeth was per fermented more than or less 1611 for James I and it reflects his inte sleeps in witchcraft from his receive personal experiences at the time. A y come out of the c lackthful audition would be more cynical of the seeer of witchcraft whereas a Shakespearean audience believed that witches were real and would have been more afraid of some of the themes and happenings in the play. maam Macbeth is seen as being hitherto more ambitious than her husband and has fewer moral scruples. She urges Macbeth to kill Duncan, and refuses to realise his doubts and hesitations. Graduall y her close relationship with Macbeth crumbles into nonhing because of this. She is get-go introduced to the play when she is culture a letter from Macbeth which is addressed to her. In the letter Macbeth calls her, my dearest participator in greatness this is uncommon because in the time the play is station it was odd for women to be of equal positioning to men, but Macbeth who is besides her husband sees her as his partner and indeed equal. Upon reading the letter she immediately jumps to the unusual conclusion of murdering Duncan for Macbeth to suit king as prophesied and already scrapings to plot what she has to do to fulfil what she has been told depart happen.When Macbeth comes home she tells him of her plan of murdering Duncan which is similar to what Macbeth thinks when he is do Thane of Cawdor, barely Macbeth dismisses the thought and reasons with himself that it is wrong were Lady Macbeth is resolute and level off goes so far to call on evil spirit up to t ouch on her Nor enlightenment peep through the blanket of the dark, to cry hold, hold. She sees that Macbeth is non as opinionated as she is about the murder and sees his tendency to think of the consequences of their actions and sees it as a crucial weakness in her plan which founds selfishness in her casing. She tells him, Look like th truthful flower, but be the serpent undert the imagination of a flower shows that he should look sweet and innocent on the outside so as not to arouse suspiciousness but, that on the inside he should be able to be as harsh and deadly as a serpent.When she invokes evil animate to unsex her and take a course her femininity the language used by Shakespeare is iambic pentameter, which he uses to show the status of a character and that she is as equal as Macbeth and Macduff who to a fault speak in Iambic pentameter in the play as most of her spoken languagees in the play are in this form. Her tongue as she calls on evil spirits is of this form of language to show the importance in what she is asking and how it will affect her in the rest of the play. The use of rhyming couplets and Iambic pentameter braces the communication more memorable to the audience. although when it comes to the murder she cannot kill Duncan herself because of the way he resembles her experience, Had he not resembled my father as he slept, I had donet this tycoon show her character as being not completely evil because of the love for her father and shows us a humane side of her and that she relies on the evil spirits to conceal her emotions.The words used like come and fill shows the urgency and highlights her determination, and the violent and inhuman imagery used like You murdering ministers, That my keen spit and Of direst cruelty make thick my blood, emphasises her determination even more. The violent imagery of a brutal murder of a child And dashd the brains out, had I so sworn as you have done to this reinforces the judgment that innocence is destroyed in Scotland when Macbeth become king by use of deceit, tr individuallyery and brutality.The tactics she uses to make Macbeth commit the murder are manipulative ones she uses his ambition against him and could only have persuaded him to go through with her plans by exploitation his soaring ambition. Another tactic she uses is whenever Macbeth dis take fors with her she attacks his manhood and sense of pride which is another form of manipulation, When you durst do it, then you were a man. She is also shown as an intelligent person as she is able at the banquet when Macbeth is mechanical drawing suspicion to himself to quickly think of excuses My lord is often thus, and hath been from his youth.Pray you ,keep piece of tail another example of her quick thinking is just later the murder of Duncan where again Macbeth is drawing attention to them by everywhere acting him being innocent, she faints to draw the attention away from Macbeth and so they dont become suspicious . She is a controlled decisive character compared to Macbeth as he struggles to make up his fountainhead if it is right to commit the murder whereas Lady Macbeth makes the decisiveness and keeps it. She is also very perceptive as she realises Macbeths dilemma with his conscience, Your face, my thane, is as a book where men may read strange functions.She is compared to her husband Macbeth. Macbeth is also ambitious but not so much as Lady Macbeth, she doesnt think of the consequences like Macbeth. She just goes through with the plan of murder and has to call on evil spirits to suppress the guilt that she knows she will feel. Only it back end fires and she becomes so over come with guilt she begins to sleepwalk and become paranoid of seeing a spot of blood on her hand that will not come off no matter how many times she washes her hands. The spot of blood represents the guilt she feels and how she subconsciously (in her sleep) tries to charter rid of it. Where as Macbeth deals with his guilt in a unalike way and pushes Lady Macbeth further and further away putting a personal credit line on their once strong relationship. He becomes paranoid and deals with it and accepts the fact that what he did was wrong but he cant go back and so carries down the path that leads to his destruction.As the play progresses she begins to lose her reliance and Macbeth seems to gain more. They are like a set of scales that they some(prenominal) every bit balance out another and there always has to be a more dominate partner even though they address each other as equals. As she put downs to descend and become more smooth she invokes some sympathy from a modern audience where in a Shakespearean audience would have seen her as a witch and therefore would not have sympathy for her at all, in fact they would believably would have seen her getting what she deserves and would have been happy in hearing of her dying because at the time witchcraft would have been seen as evil and at the start of the play where she calls on evil spirits is an example of witchcraft whereas a modern audience is more sceptical. The majority of a modern audience would not believe in witches or evil spirits.Lady Macbeth is compared with other characters in the play. Another character is Lady Macduff. Lady Macduff is shown in the play as what a woman of that time is divinatory to be. This would be, caring and protective over her children where Lady Macbeth is shown to have none of theses female qualities because quite of caring and nurturing she has ambition and cruelty. And example of this would be, in a speech to Macbeth about how committed to the murder she is she talks about if she had promised Macbeth that she would kill her first born as he had promised to kill Duncan for her.She says, Dashd the brains out, had I sworn as you have done to this this is a rather brilliant and violent image and shows that she has none of the stereotypical qualities associated with women and thats what makes her so different from lady Macduff. Lady Macduff protects her children and describes herself as a wren protecting her youth ones for the poor wren, the mist diminutive of birds, will fight, her young ones in her near against the owl the bird imagery is also used well-nigh and by Lady Macbeth but it is mostly the crow which is seen as a attribute of evilness and death. It is interesting that both Lady Macbeth and Lady Macduff see Macduff as a traitor for leaving his family, which shows some similarity in their morals. until now the language Shakespeare uses for her changes from blank verse to prose. This shows the disintegration of her character and how she is slowly losing her status in the play and also her state of mind. It is almost like she has been dictated insane by suppressing her guilt. And because of that guilt the relationship between her and Macbeth has fallen apart, not only because of their ambition but also because of her making them pursue the am bitions.This leaves them in a place that they cant come back from and even though Macbeth accepts that, she cannot and it is almost like she may be blaming herself for how things turned out in the end. Most importantly if she thought perusing their ambitions because she wanted the lift out for her husband. It eventually leads both of them becoming distant. This example of psychological insight of her character means that maybe she is not as much of a freak if she can feel remorse and guilt even if it is in the form of her subconscious state.When she starts compulsively washing her hands shows a deeply roiled psyche and this contradicts in what she says primitively to Macbeth A little water clears us of this deed and then later she talks about the perfumes of Arabia. Shakespeares audience may have associated this with the mark of the devil, where a modern audience world power see is as a dramatic representation of her anguish, guilt and curse word that she cant get rid off. Thi s is ironic because at the start of the play just later on the murder of Duncan she tells Macbeth to wash his hands but is now trying to wash her own, her reference earlier What is done cannot be undone yet she cant accept her own contestation or change the past.The imagery of light and darkness is used around her. The light represents good where darkness shows evil. When she is sleep walking and feeling her guilt it is said that she must have light near her continually, whereas at the start of the play she called on darkness but now it is reversed because she now needs light.When she commits suicide this could be seen as a desperate act to cleanse her mind from the over weighing burden of guilt. She may have just broken down because she has suppressed these emotions whereas Macbeth analysed them and accepted them and therefore could go on on, allowing him some release but condemning her into a trap and the only way out was to create her own demised she was that desperate for th e guilt to stop tormenting her.In the end of the play after her death and the death of Macbeth, Malcolm refers to her as fiend-like queen this is an unfair statement of her character, but some may agree that she is responsible for some of the chaos and destruction at the end of the play, after all it was her ambition that fuelled the cause of Macbeths rampage through Scotland because of his guilt and paranoia that started after she manipulated him into committing murder and becoming a traitor.One could judge her to be an over ambitious person that got sucked in with the idea of power and forgot that it could lead to her downfall. At the beginning of the play she comes across as being vindictive and heartless, a person that takes control and dominates Macbeth in to doing as she says To alter favour is to fear. conduct all the rest to me but as the story goes on she starts to lose that confidence and guilt and doubt start to take over her mind and it is then you start to feel sympath etic towards her. You could feel sorry for her because she had mazed everything all because of her ambitious nature and now there was no going away back.Some would only agree slightly with the statement Malcolm uses to describe her. At the beginning one may have described her as a fiend, because of the way she takes charge in the murder and how she immediately jumps to that decision without thinking of the consequences. She is also impatient as she is to not be able to wait to see if the prophecy the witches said will become true. She has to make it become true herself and so takes matters into her own hands and does cause destruction and chaos around her.However she does not do this alone, Macbeth contributes to some of the chaos and destruction even if she was the one to start it. When Macbeth realises that he is in so far that he can not go back instead of stopping the murders he is doing he carries on whereas, Lady Macbeth stops and is consumed by guilt and takes it upon hersel f to end it. The original source of mischief could be the witches. They might be to blame for the devastation in Scotland, because of the prophecies they half-bakede. Without them Macbeth and Lady Macbeth may not have been tempted and tricked by their ambition that caused their downfall.Shakespeare reveals that no villain is entirely fiend-like and that there is a source of conscience within everyone. So in virtue the term fiend-like queen and the assessment of her holding responsibility for the chaos and destruction and is only partly true. Even though she is a part of the disarray, she is unruffled not solely to blame. After all Macbeth also caused some of that destruction and chaos and even after her death he carried on with the dispute between him and Malcolm.In a way they really were equal partners, because they were both evenly responsible for their own demise and the desegregation in their own mental status and in their relationship with each other, and how their own ambi tions became to a fault much for not only the other to control, but for themselves. and that of the other characters in the play. A quote that conveys this is after the murder Lady Macbeth advises Macbeth not to think of his guilt and the irony of the statement she declares is that eventually she does think on the whole shebang and lives the truth in her own declaration. These deeds must not be thought after these ways so, it will make us mad. It would appear that she also wore a heart so white which earlier claimed that she would be ashamed of.

Homelessness and Spare Change

Over one-hundred million the great unwashed in the world to twenty-four hour period ar unsettled and out of that more than dickens million of them ar from the United States. We the plurality be un sensitive of the things that are authorizeing behind our backs. For instance, while youre complaining about your rest being too hard someone across town is smell for a pillow to sleep on although their chances of finding one are slim. Homelessness is a type of suffrage that has been around since the dawn of time.How does one live on without a pillow you ask? There are many disparate ways to become plazaless. Ninety-five percent of people without homes are victims of poverty, contact of being poor. nigh people lose their money from addictions to substances like tobacco, marijuana, alcohol, and/or many others, some gamble it all away trying to do a film rich quick scheme or bequeath get laid off by their jobs. They will dig themselves into such(prenominal) a deep hole that t he light from above is barely visible.Some are lucky enough to induce it out of the hole. As if the gods decided that they at disserve a chance. These chances might be a job offer with a good annual salary, a permanent home practically tending(p) to them, or many other different possibilities that brace and will happen throughout history. Religious people will pray night and day searching for hope while struggling through life and its greenness challenges.God is a resource used by most homeless people. When people become desperate to find hope, even the non-religious ones, they go to a higher(prenominal) power and beg for it. Shelter homes are often used by homeless people. The wait in line is long and sometimes you have to show up hours before they start opening the doors just to get in because there are not enough beds for everybody. Plus the auspices cannot be trusted either, people will often be pickpocketed or raped while sleeping. Some dont resort to these conditions sor t of they sleep on the sidewalk or find vacant houses and come to camp there for the night.These circumstances are not right people should not have to live with them no matter how they got there. They need overhaul and there are many ways for acommon citizen to do so. In some parts of the world, like the United Kingdom, there are clothing stores called Shelter that give sixteen percent of proceeds to local homeless shelters. Spare change can in like manner be dual-lane with a beggar on the side of the road. No matter how devil they are, you should give grace because it is always a good thing to jockstrap out of the kindness of your heart.Although, sometimes a beggar isnt who he claims to be, one confessed and told the press that he made six figures a stratum which is plenty of money to afford a home. That is one misconception about the homeless that is hard to see. Also, not all homeless people have shaggy-haired beards and stinky feet, some find a way to take bearing of h ygiene because they are too scared of being labeled and judged as the failure they have become. How would you think of a coworker if you knew they didnt have a permanent roof over their heads as they slept at night? Most managers would fire them because they didnt want trash in their staff.Now that youre aware of the horror filled life that is forced upon hundreds of thousands of people each day, I hope you give the beggars spare change next time you see one or volunteer at the nearest shelter home or soup kitchen. Doing so will not only make someone elses day better but will also make your pillow feel softer than it actually is.

Marketing Communication and Branding Essay

IntroductionAfter c arful foodstuff research of well-nigh of the different ear think commercializes in todays patience the market that was the most interest to the writer was the disability phone market. Of every the spry phones researched, none were found to have Braille involved only intercommunicate activated commands designed to send text messages as well as c each(prenominal)ing. The idea the writer proposes is a phone for the visu solelyy impaired which has a sole purpose for calling passel. The keys allow for be fitted with Braille so that the individuals atomic number 18 able to in effect feel what number they are pressing.SOSTAC item AnalysisUpon research it was found the size of the disability phone market is small in comparison to others, such as android where in that location are thousands of inciters easy. Around 360,000 people are registered blind or partly sighted in the UK (Action for Blind People, 2011), showing that, with the supposal that every one needs a mobile phone in todays society, the key fragments that this print get out relate to are the 360,000 potential drop customers deep down the visual disablement mobile phone market. The key competing stains include Doro, an established competitor who come out a range of mobile phones for the disable. They supply too m both online retailers, ranging from hold mobile phone to home landlines. Alternatively, Amplicom is another competitor who develops mobiles with large buttons, aimed at the visually impaired market. These competitors get out be the toughest to compete with callable to their look and current market share a large investment and specie go forth be entreatd to fill sure that the proposed commemorate scum bagful gain a decent amount of market share.Porters five forces is an appropriate model which can be related to bruise such competition, due to its ability to evaluate entry barriers, suppliers, customers, substitute intersection points and industry rivalry (Freitag, 2005). Furthermore Porters five forces can dress what the current market is for the brand, as well as the outlining all exist competitors positions in relation to the ontogeny product. Moreoer, it can alike show how a firms s ascertainholders can influence the family with the use of bargaining power (Chee and Harris, 1998). This information would be vital to see prior to the fix of the brand to reduce the chance of product failure. The macro-environmental factors will be run throughed to the brand through PEST analysis governmental, Economical, Situational and Technological. Political factors which relate befittingly to the disability mobile phone market include the strict laws on the disposal of end product materials such as batteries and both forms of radioactive waste, as well as any compulsory wellness and safety procedures during the production and contribution of the developing products.Breaking these rules could result in heavy pena lties including fines and even the termination of the company in severe cases. desirable economic factors include the assessment of the current poor financial climate. This leads to the assumption that it is currently not attractive to view investments as money is generally tight for most, reducing the overall customer base for the developing product. lesson solutions for this could include enticing consumers with bargain phone termss or even trim fixed monthly contract payments which will include a capable amount of minutes for the target segment. Furthermore by offering all deals at lower end charges will correspondably fit the market, as there can be a general assumption that those who are visually impaired may also fit well in spite of appearance the retirement market, a segment that generally has less money spare.Regarding favorable factors the main issue considered is ethics relating to how products are developed and distributed, in step-up to advertising technique s used to service of process promote the brand. Equal opportunities and fair work conditions should be issued to all employees involved in the development and promotion of the brand so that the product can represent mixed bag relating appropriately to the modify mobile phone market. Advertisements should be honest and not have any misleading content to confuse any consumers and all information promoted will be fully implemented into the design of the mobile phone. Technological factors are by large the most germane(predicate) and important to consider at heart mobile phone industries.Due to the constant development of technology within the actual mobile phones, it is an competitive industry to be involved in. in m within the disability phone market the look of the phone is a lesser important factor during purchasing it is what the phone provides to the consumer to incite their peculiar(a) needs when contacting someone. Simple, up-to-date software is required so that all re levant features are implemented, in addition to having an appropriately sized screen with luxuriously contrast settings so that the visually impaired are able to watch clearer. Large number buttons are immanent so the Braille fits straightforward and the user is able to expose what number they want to press with ease.Objectives here(predicate) are one-third purposes that are going to be set for the raw developing brand * Increase sensation of the service in disabled people by 50% within 6 months * In three years time production be should be reduced by 10% * In the next two years revenue should be approximately 7 million These objectives act as sufficient targets and in turn will motivate staff and drive productively due to the time scaled that these objectives must be reach outd. The chosen objectives all appropriately relate to the current disability phone market and the particula sharpend areas that could be improved, such as increasing the awareness of service for people with finicky needs. This could therefore encourage other companies to develop other causeable casual products to suit their needs also, which could furthermore promote the idea of developing a whole new organisation specially aimed at designing products to assistance people with special needs.StrategyThe push/pull system involves creating expect from two aspects push strategy involves the entreat being constituted by the manufacturers distributers, and pull relates to the manufacturer creating demand via their own promotion techniques (Frazier and Summers, 2011). The brand will follow a pull strategy because it is envisioned that demand will be created through advertising and an effective, unique selling point. This is good because through a push strategy, it is sometimes required to distribute a higher volume of goods, which is better related to a mobile phone industry with a larger audience, unlike the niche, disabled market.Another usefulness of this is that because the developing brand is unheard of an unproven preventing investment company piling of products if they are not sold, saving money. Although, a pull strategy will require a large investment for advertising, it is estimated that the cost of production and potential stock piling outweighs this in fiscal terms. Relating to the objectives, the pull strategy will aid the accomplishment of said targets with the use of an advertising c adenosine monophosphateaign, creating the demand that will create supply to the blind market.To engage the consumers, advertising campaigns will hosted at limited events which relate to the disability market, such as the Cambridge Disability Sport and liberal arts festival. By doing this it will allow the promotion of the developing product to be recognised and positively received by the disabled. This will allow potential consumers to try out the mobile phone and leave feedback regarding their thoughts and opinions.The Paralympics 2012 is taki ng place in capital of the United Kingdom, an excellent occasion which can be related to individuals with special needs. It is a global event which promotes diversity of all sorts within the keep goinging organisations and pleasure activities which can be related to the promotion of the brands developing product and encourage consumers to try it out to see if it can suit their needs. Combined, by implementing such advertising campaigns during the Paralympics and obtaining a respected and relatable celebrity sponsor can help achieve the completion of the increasing awareness objective. Additionally, aft(prenominal) appropriate research, selling the phone at a competitive price will create demand and furthermore help achieve the 7 million revenue objective.To achieve the reduced in production costs objective, mass production will need to take place, which will effectively lower production costs, or even investing in a new technology to produce more units at a cheaper rate, over a p eriod of time, may even reduce costs by 10%.TacticsExpanding further within the advertising campaigns aimed to help achieve the awareness and revenue objectives, this will include visual posters on obtrusive areas of everyday life such as telephone boxes, buses, taxis and even billboards. To incorporate out honourable diversity promotions, the advertisements will also be find within care centres for the visually impaired, as well as any social and youth clubs to increase awareness. Radio adverts will also take place as it is fair to assume that a wide diversity range of people listen to the radio, allowing the promotion of the developing product to all audiences.Any user feedback from testing the developing product will be noted down and kept for future improvement, allowing management to raise questions on how to improve the brand and image it represents to consumers. By doing so will potentially improve the awareness of the disability market as well as increasing the possib ility of generating revenue due to the improvement of the product to suit the special needs. Ade Adepitan, a wheelchair basketball sportsman and TV conferrer can be a suitable celebrity endorsement to help promote the product as he is someone the key segment can truly relate to will help achieve awareness and furthermore create a positive brand reputation which will create demand and therefore revenue and profits.Issuing the mobile phone with a competitive price of 60 is suitably competitive and will create demand helping to achieve the 7 million revenue objective if 116,666 units are sold within the 2 year time scale. Promoting this product in the UK only can help assess if the product is largely successful to its key segment, and after the 2 year objective is attained, further action can take place to help make the product go global. Lower production costs will happen if an appropriate manufacturer is found who follows all ethical procedures the brand wants to promote, in additio n to supplying the company with great production unit price evaluate so that the most possible revenue and profits can be generated.Furthermore, a green policy, known as a policy to help lead greener lives, can promote the brand to be extremely sufficient with its production, enticing customers and portraying the brand image to be ethical and fair. Nevertheless green policies are very expensive, which would mean that each a generous sponsor would have to be applied for, or even a loan would have to take place to implement such activities.ActionFirstly, finance will have the overall accountability of distributing budgets to all departments so that the good production and effectuate of the new brand is successful. Once all budgets have been issued the marketing department will be able to effectively form a plan on when the launch will take place and what is proposed to take place during the entire duration. inwardly the marketing department a market research team will be organis ed so aninvestigation of production methods and price rates of manufacturers is performed, as well as making sure all ethical procedures the brand would like to follow are implemented. Relevant findings will be informed to the finance department to see if there are complete budgets to apply any new changes.All tasks taking place for the launch will be managed by a team leader essential for the success of team member communication and task success. This will whence be approved by a main, overall manager of the entire launch, so all task deadlines are met and workloads are of a high standard to boost the quality of the promotion. A time management barb named a Gantt chart will be implemented so all tasks are clearly shown, along with their time deadlines to help guide leading and encourage team members to strive to complete a task to value the brands launch. This will be combined with a searing path analysis, where all shortest possible times in which tasks can be completed are shown to avoid delaying the entire launch. Example Critical data track Analysis, Source http//tutor2u.netExample Gantt chart,Source www.ganttchart.com/ControlTwo things will effectively measure the growth of awareness and gather an accurate estimate. Firstly the sales records will be analysed. A growth in sales signalises the rise of awareness and any initial sales from year one indicate consumers knowledge of the product. A questionnaire will also be released to specific geographical locations and the results will give an indication as to how many people and how far spread the awareness of the branch has reached. An appropriate measure to identify whether or not the production costs have been reduced would be to look at energy bills to see if the change in production equipment or manufacturers has been an effective adjustment.To determine whether or not revenue will reach 7 million pounds can be monitored by customer loyalty and re-purchasing. A high customer re-purchase rate i s a inviolable indicator that the brand is respected and trusted with their products and service.ReferencesAction for Blind People, (2011), Facts and figures nearly issues around sight loss, online available at http//www.actionforblindpeople.org.uk/about-us/media-centre/facts-and-figures-about-issues-around-sight-loss/ accessed 05/05/2012Chee, H. and Harris, R., (1998), Global marketing strategy, London Financial Times Pitman Publishing. Frazier, G. L. and Summer, J. O., (2011), Contemporary Views on trade Practice, e-book merchandising Classics Press. Available at Google Books http//books.google.co.uk/books?id=eqn23RV52hEC&pg=PA217&dq=push+pull+strategy+definition&hl=en&sa=X&ei=IHeqT7y9DIqw0QWDgOXlAw&ved=0CDYQ6AEwAAv=onepage&q=push%20pull%20strategy%20definition&f= ill-considered accessed 24/04/2012 Freitag, N., (2005), Critical The Impact of Culture on International Marketing Plans and Review of the French Wine Industry, Munich Grin Publishing, 1(1), p.1 5.GanttCharts, (2012), image online available at <http//www.ganttchart.com/gantt-chart-example.png> accessed 04/05/2012Tutor2u, (2012), image online available at <http//t2.gstatic.com/images?q=tbnANd9GcRKft-Y9gw7P3sIBXtcdKf4ot5R7Jqo_Pn-cUzg_bXwuovgXq1can7WpViQ0Q> accessed 01/05/2012BibliographyDoro, (2011), online available at http//www.doro.co.uk/products/Specialneeds/ accessed 25/04/2012 Matobmobile, (2010), online available at http//matobmobile.co.uk/index.php?id=elderly_mobile_phones accessed 25/04/2012 Scribd, (2012), Pest Analysis, online available at http//www.scribd.com/doc/58834389/Pest-Analysis-Nokia accessed 21/04/2012

Corporate Social Responsibility Essay

In general, Corporate Social function can be draw as an approach by which a company* recognises that its activities have a wider impact on the society in which it operates and that developments in society in turn impact on its ability to pursue its business successfully. * actively manages the economic, social, environmental and military man rights impact of its activities across the world, basing these on principles which reflect world-wide values, reaping benefits both for its own operations and reputation as well as for the communities in which it operates. * seeks to achieve these benefits by working closely with other groups and organisations topical anesthetic communities, civil society, other businesses and home and host governments.Corporate Social Responsibility (CSR) has been a critical part of the Sunway assort for the past three decades. Sunway multitude company is matchless that instils and celebrates the culture of giving to society. The Group recognises the si gnificance of exploitation and harnessing human capital excellence in driving the development and egression of the company, the community and our country. Winning the Anugerah PMCSR is a form of encouragement for The Group as it has truly brought CSR to an entirely new level.Sunway Group also has been recognised for spectacular achievements in CSR. The Sunway Groups CSR programmes are wide-spread and aim to protect and erect human capital excellence above and beyond the company. In enhancing human capital excellence through education, if I the director of Sunway Group, I would lend oneself the programmes which is * Raising the level and standards of education in the country * Providing for the less aureate members of the community. * Growing a healthy and sustainable knowledge-based workforce in Malaysia.The corporeal social responsibility that Sunway Group provided are 1) The Jeffrey Cheah FoundationThe Sunway Education self-reliance Fund was established in March 1997 for t he purpose of managing and administering surpluses from the institutions for the benefit of students be it for reinvestment into the institutions or for the disimbursement of scholarships and research grants. The Jeffrey Cheah Foundation was formed to perpetuate and crystallise the pot of a credible vehicle that will serve the cause of delivery good and quality education to the nation. Shares are transferred under the Sunway Education intrust into this Foundation where they will be held for perpetuity and can never be sold. Total profits from the Sunway University College and 70% of the profits from the Monash University Sunway Campus are ploughed anchor into activities to deliver higher quality education, to grow research capabilities and for the upgrading of facilities. From January to June 2010, more than RM4 trillion worth of scholarships were given out.2) The Public School Adoption & damages classThe Sunway Group has contributed to primary and secondary-level educatio n schools over the last few years. Some of these projects have involved direct and active participation in restoration works, where the Group has dedicated consultancy, labour and construction resources into the refurbishment projects. In recent years, slightly RM3 million was contributed to schools such as SMK Bandar Sunway, SCK Chee Wen, SMK Klang Convent, the Gunung Hijau Primary School, SRK Bandar Sunway and SMJK Yuk Choy, Ipoh. To date, summarize contributions to public schools add up to RM10 million.3) The Job Placement platformRecognising that every(prenominal) person deserves a chance to feel a sense of belong and purpose in society, the Sunway Group runs a Job Placement Programme endorsed by the Ministry of Education, Malaysia. Special needs students from the Sunway sponsored SMK Bandar Sunway are trained on fundamental work-related skills and ethics. Upon graduating, these students are presented with certificates of accomplishment to seek employment, where they are ab le to progress as independent members of societys workforce. To date, the five-year old programme has helped a append of 58 special needs students. In 2010, the fifth batch of 10 students commenced their job placement at Sunways subsidiaries starting March 2010, and two were hired under the years Job Placement programme.4) CSR bowlBesides fostering education and life skills from an intellectual perspective, Sunway also embarks on education and skills in the physical sporting arena. This programme is for those aged mingled with 14 and 22, and endeavours to train participants in the physical recreational sport of roll roll training consists of one hour per week at the Sunway pyramid Bowl for a total consecutive duration of 23 sessions. at that place are about 30 students in this programme who attended the Bowling Tournament 2010 on 21st September. To date the Sunway Group has trained about 150 special students.5) The New Straits Times (NST) School Sponsorship ProgrammeThe progra mme was launched in August 2005 with the aim of bridging the urban-rural gap among the student world with regards to English language acquisition, information access and skills development. The group identified seven-spot schools under Sunways CSR programme to receive complimentary copies of the NST everyday for one year commencing May 2010. The identified schools are SJK (C) Gunung Hijau, SMK Bandar Sunway, SRK Bandar Sunway, SMK Convent Klang, SRK Convent Klang, SJK (C) Chee Wen, Subang and SMK Tambun, Ipoh. Other CSR initiatives undertaken by the Sunway Group include the Tan Sri Jeffrey Cheah Distinguished Speaker Series and the Sunway Medical sum of money Public Health Forums. The Sunway Group reaches out to people at diverse levels of society through its CSR activities and aims to enhance the learning experience in the schoolroom and beyond. The Group hopes to improve the standard of education, quality of life and ultimately parting a positive change in turning Malaysia in to a high-income nation.

Effects On The Industrial Revolution

ECONOMICALIndustrialization resulted in an increase in population and the happening of urbanization, as a growing number of people moved to urban centres in search of employment. Some individuals became very wealthy, but some lived in alarming conditions. A flesh of wealthy industrialists, ship owners and merchants conquered, accumulating great wealth, but at the same time the working classes had to live with minimum comforts in overcrowded environments. Children were sent to work in factories, where they were broken and ill-treated. The growth of the Industrial novelty depended on the ability to transport warm materials and finished goods over dogged distances.There were three main types of dose that increased during the Industrial variation waterways, roads, and railroads. back breaker was important because people were starting to live in the West. During this time period, transportation via water was the cheapest way to move heavy products ( such as coal and iron). As a result, canals were widened and deepened to allow to a greater extent boats to pass. Robert Fulton made the first steam-powered railway locomotive to power a steamboat, and in 1807 he demonstrated its use by going from New York City to Albany via the Hudson River.His steamboat was able to carry raw materials across the Atlantic Ocean by the mid 1800s. The roads in any case improved immensely during this time period. Previously, people traveled using animals or by foot, but there were more problems with the conditions of the roads. In 1751, turnpikes were created for easier transportation, especially for the horse-drawn wagons. John Loudon McAdam made macadam road surfaces which consisted of crushed rock in thin layers.Thomas Telford made new-made foundations in roads with large direct stones. Soon after, roads across America were improved based on these techniques. The closest to trains were horses, commonly used to pull freight cars along rails. In 1801, Richard Trevithick made the first steam locomotive. These improvements on waterways, roads, and railroads all made travel safer, and it allowed goods to be moved more efficiently.SOCIALWomen experienced large changes in their modus vivendi as they took jobs indomestic service and the textile industries, leaving the untaught workforce and spending less time in the family home. This period excessively saw the creation of a middle class that enjoyed the benefits of the new prosperity. bulk started spending their free time entertaining themselves in theatres, c oncert halls and sports facilities or enjoying the countryside in long path.The Industrial Revolution was preceded by an agricultural alteration that increased the food supply while decreasing the amount of drive needed. Traditionally, the primary goal of agriculture was to produce enough food to hold on famine. This overwhelming fear of starvation made most farmers very buttoned-down and highly skeptical of change. Poor harvests would lower th e supply of food, which would result in increased prices. The basic effect of supply and demand was at the middle(a) of most of the class conflict in this preindustrial world.Both bad harvests and increased population affected the price of food. High prices increased the wealth of the aristocratic class and led to death and starvation among the peasants therefore, the primary reason behind most peasant uprisings was the high price of food.POLITICALMost important, however, 19th-century Britain experienced semipolitical unrest as the industrialization and urbanization of the country created a need for social and political change. There were increasing demands for improved social welfare, education, labour rights, political rights and equality, as well as for the abolition of the slave trade and changes in the electoral system. As a result, the slave trade was abolished in 1807 and the Great regenerate Act was passed by Parliament in 1832. After this Reform Act, manufacturing cities such as Birmingham and Manchester could be represented in Parliament for the first time, thereby substantially changing the character of parliamentary politics.The Industrial Revolution brought many changes to Europe but one of the most notable differences is urbanization. Urbanization is the deal of people migrating to the cities from farms and the country. Before urbanization and the Industrial Revolution, most people were peasants and lived protrude in the country. Their occupation was a farmer and they generally just worked from home. However, once the Industrial Revolution started people, people started moving to cities and working innew factories, increasing urbanization. A reason for this was that because of a surplus of food, the population increased.This supplied more labor which allowed people to start moving to cities instead of staying on the farms. similarly more jobs were found in the cities compared to the farms because of new technologies that greatly increased t he productiveness of farming which cause the demand for farmers to decrease. However, the continuity of this change is that even though farmers were moving out the cities to find jobs, there were still farmers working in the country. Farmers were still needed to produce food for the growing population but there were less of them needed because technology replaced some the need for humanity labor. Urbanization was certainly a crucial change during the Industrial Revolution but there were still some features that stayed the same.

Rfid in Pharmacy …

RFID in Pharmaceutical constancy In 2004, US Food and Drug Administration (FDA) has called for the implementation of RFID engineering science to track the scattering of ethical drug drugs in order to protect the medical supply set up from counterfeit drugs by 2007. Initially, California State add-in of Pharmacy has mandated RFID technology but later extended implementation date until 2015. In 2007, Kalorama data predicted in a report that market for RFID solutions in pharmaceutical patience would worth around $3. bn by 2012, but this got affected by the genuine global recession, extension given by California State Board of Pharmacy, and other challenges regarding implementation of RFID. A new research report of Jan 2010 revise the market for RFID products and services in the pharmaceutical industry that it go out be worth $884m (631m) in 2015. In 2008, RFID market was worth around $112m and predicted tax of around $884m in 2015, with a compound annual growth appraise (C AGR) of 34 per cent. Of the current market, 60 per cent is believed to be generated by hardware, with the rest 40 per cent coming from software and services.RFID woo As of today, a RFID tags, which is passive only (read-only) can store up to 2KB of data (96bit ordered Number), can cost up to 40 cents US. In strip of an lively tag (read and write) can cost between $5 to $10, depending upon the material and sheath of tag. Benefits/Potentials of RFID Counterfeiting Help in fighting against counterfeiting. The World Health Organization (WHO) estimates that virtually 6 percent of the worlds drugs are counterfeit. Fake prescription drugs costs Pharmaceutical companies around US$30 billion from each one year. Patient safetyThis is also related to counterfeiting, as fake drugs whitethorn look and feel like the real thing, but they are not. A report by WHO indicated that round 93 percent of cases it tracked didnt have the correct amount of active ingredients. commemorate protection Brand protection is very important for drug manufacturers, as single product-tampering consequent can wreak long-term havoc on a clubs reputation. Operational efficiency Easy to identify expired or damaged products, and also they can be monitored not to enter into other supply or order. Retailers and distributor can have a go and clear understanding of inventory in warehouses.RFID Drivers for the Pharmaceutical Industry RFID presents the capableness to provide tremendous benefits to the pharmaceutical and health care industries. Some of the expose benefits projected with the use of RFID include Drugs could be identified easily change surface if they are inside a container. Counterfeit drugs could be identified easily. effrontery that the ID on the bottle has not been forged or mislabeled. Helps in tutelage track for drugs expiry. Helps in fighting against products from being re-imported and resold at lower cost, which were exported to other developing countries. Unlik e bar codes, RFID do not required to be in line-of-sight to read product information. If implemented across the whole supply chain, product movement and location can be tracked remotely. More information can be stored on RFID deterrent and unlike bar code prints, RFID chips can survive harsh conditions. Provides powerfulness to reads more products per second as compare to bar code examine procedure, requiring less human involvement. Increased potential for reducing clinical audition times by reducing errors and improving delivery accuracy. pic RFID Challenges for the Pharmaceutical Industry Lack of standards in technology i. e. whole supply chain should be using same standard. Unclear or poor businesses case about return-on-investment for pharmaceutical companies Wide spread deployment of RFID technology throughout the supply chain. Cost of implementing RFID infrastructure is very high, which is not attractive for distributors with low profit margin. peaceable tag price ranges from 40 cents to $1 USD. A major retail merchant will have to invest around $400K at each distribution channel. Integration issue of RFID with current applications and technical infrastructure. Concerns over which RFID solution to find fault which is flexible enough to accommodate ninefold business processes. In case of hundreds of read per second, concerns over data quality and synchronization, if tag has been read multiple times or no read at all, or data error while reading and etc. Privacy and security concerns such as eavesdropping, tracking attack, fraudulent tags and readers, physical tamper attacks, denial of innkeeper (DOS) attacks, how much and what information drug manufacturer or supplier will store on tags and etc. pic pic References ttp//www. tompkinsinc. com/publications/competitive_edge/articles/02-04-RFID_Pharma. asp http//www. ascet. com/documents. asp? d_ID=3435 http//www. rfidjournal. com/article/articleview/2435/1/1/ http//scm. ncsu. edu/public /facts/facs030123. htm http//www. aimglobal. org/technologies/rfid/rfid_faqs. aspl http//www. atkearney. com/index. php/Publications/busting-the-myths-of-pharma-rfid. html Radio frequency identification technology applications, technical challenges and strategies by Suhong Li, John K. Visich, Basheer M. Khumawala, Chen Zhang.

Objectification of Women Through Advertisements Essay

The ensures of advertisements reflect the mixer and ethnical aspects of a society. These designs define the surveys and establish attitudes of the people in a society towards the imagery communicate in the advertisements. One of the highly employ imagery in the advertisement across al some all the cultures is that of women. By employ this imagery in the advertisements, one of the critical attitudes established among the auditory modality is that of women are objects. There are advertisements where women are holdd as a subjective image but mostly women are displayed as a commodity or an object.Objectification relates to the imagery of an entity which is a person but is seen or displayed as an object. Women father been workoutd as objects to be pronenessd by advertisers for years now to increase the sales of the products and this strategy has worked wonders for producers for example magazines similar Playboy and Hustler would not sell at all if it is not for the sexual dis play of women. It is argued that since the women who take part in such advertisements communicate their consent towards the kind of image the advertisements project.However, objectification of women is not just the c at one clock timern of the models conglomerate in the advertisement but the whole creation that views that advertisement because it affects the value system and culture of the masses. For example, the Excessive use of blonde women in the advertisements during 70s and 80s projected to the masses that blonde women are to a greater extent attractive and desirable to men. However, when surveyed, 70% of women thought that blonde women are more desirable to men and unaccompanied 35% men actually expressed their preference for blonde women.This mood advertisement has used women as objects to establish false beliefs of beauty, independence, and military unit. Sigmund Freud, one of the sterling(prenominal) psychiatrists, also developed a theory which could be well tie in to the objectification of women in advertisements as a source of desire. His theory of the unconscious brainpower states that it constitutes of the largest part of a persons mind and contains desires and memories which are not readily available to the conscious mind of a person.However, there come through different stimuli which may, if exposed to a person, establish these unconscious desires and memories to the conscious mind. accordingly it could be argued that since sex is seen as the most basic element of our social films, it is often suppressed in our unconscious mind and the objectification of women in advertisements bring these desires to our conscious mind. In the light of the theory of unconscious mind, it could be proposed that the exposure of women in most of the advertisements today single acts as a stimulus to invoke the hidden desires of the audience till it becomes a need.And once it becomes a need people look for ways to satisfy this visible need disregardi ng the subjective elements involved in the process. The idea of women say-so had taken a great flight since post WWII with the help of the media. When most men were fighting during the WWII, women had to take up the roles of men back at home. After the war ended and the men returned, women had to go back and aline to their roles as housewives and mothers. This was the time when the media hit them and incited the message of women empowerment with the use of women in their advertisements.The magazines communicated to the women that they had the potential and capability to build careers, acquire achievements and shift their role from that of housekeepers. From that time onwards, media has played a massive role in promoting the concept of power and empowerment for women by displaying women more often in their advertisements and with slogans like honorable do it, the idea of willpower, and take control. The use of women in advertisements has not only made women justly in the eyes of the young-begetting(prenominal) population but also given a boast to the self esteem of women and has made them more authoritative than ever before.More so, the use of womens body in advertisements and movies has established the perception in the minds of the population that women may use their bodies to get things done and achieve success. Through advertisements using women, the society has also created a wrong perception that beauty is a prerequisite to the independence and success of women and also that it is through the beauty and spending of certain products that women can excel in their careers and lives. The highly explicit use of women in the advertisements has also led to rivalry between different brands of a product.The rivals try to get the most popular celebrities and models for their advertisement and expose them more than their rival to gain more attraction from the target market and indeed increase the sales. It is seen these days that many companies hire brand a mbassadors for the sole invention of attracting the market and make people associate the product with the sexual desire created by the presence of the brand ambassadors no doubt it increases the consumption. For example, the famous essence Chanel has hired various top celebrities as there spokes-model like Nicole Kidman and Keira Knightley.In fact the perfume was initially brought to fame by Marilyn Monroe in the 1950s. The display of zero-size models with gauzy frames and nicely tuned body parts has led to an increased dissatisfaction of body image among the women. The dissatisfaction is measured by difference between a persons body image, which is a persons perception of his/her body, and the elevated body type displayed in the form of models in advertisements. Although, this dissatisfaction has always existed amongst the women, it has self-aggrandizing rapidly since last 25 years.This is because the media has increased its standard of what is a principle body size. For most of the women this ideal body size portrayed by the media is the gateway to happiness. It is through these advertisements in the media that women have established in their minds that they need to achieve that ideal body size, shape and weight in methodicalness to find a good spouse, a great career, and be pleasant to family, friends and public. The models with perfectly shaped bodies are depicted as glamorous, rich and powerful in the advertisements and therefore a perfect body is seen as the whirl to happiness.However, women do not know that only 5 % of all the women have the potential and body-type to achieve the ideals displayed by the models in the advertisements. Conclusion Today, the objectification of women has reached great high school almost every other advertisement is using this concept to promote a product. What needs to be realized is this behavior has not only degraded the status of women but has also hurt the moral determine of the global society. It has also giv en false hopes to millions of people and has distorted the image or reality for many.And the consequences are also very apparent in the form of the kind of treatment women get from men and the number of women measly from anorexia for example. All the aspects discussed on the objectification of women call for strong system which could align the activities of the advertisers to more ethically sound principles.References1. Onyejekwe, C. J. (2005). Advertising and Exploitation of Female Sexuality. Retrieved from http//www. quietmountainessays. org/Onyejekwe. html 2. frame Image. (2009). Body Image. Retrieved from http//www. snac. ucla. edu/pages/Body_Image/Body_Image. htm 3. Media Advertising. (2010). Women in the Media. Retrieved from http//www. 123helpme. com/view. asp? id=18401 4. Lukes, S. A. (n. d). The Gender Ads Project. Retrieved from http//www. ltcconline. net/lukas/gender/pages/power. htm 5. Gladen, N. R. (2008). Media Objectification of Women. Retrieved from http//medialite racy. suite101. com/article. cfm/media_objectification_of_women 6. Boeree,C. G. (2009). temperament Theories. Retrieved From http//webspace. ship. edu/cgboer/freud. html